by joycelayman | attract clients online, business, marketing, messaging, offers, online coaching business, planning
In order to have a thriving business that fuels your life and pays you, you can’t skip one essential step: creating a solid business plan. Most people misunderstand what a business plan is, thinking it’s some complicated 30-page document full of charts and...
by joycelayman | attract clients online, call to action, email list growth, email marketing, lead generation, marketing, messaging, offers, online coaching business, social media
Alright, let’s talk about that all-too-familiar social media struggle: You’re putting in the effort, delivering gold-star content, but engagement? Crickets. You know your stuff is chef’s kiss good, so why isn’t it getting the interaction it deserves? Here’s the truth:...
by joycelayman | attract clients online, branding, collaborations, email marketing, entrepreneurship, lead generation, messaging, niche, offers, online coaching business, social media
Do you ever feel like you’re spinning your wheels, promoting your offers to an audience that just doesn’t seem to bite? Maybe you’ve watched others sell out their programs and wondered, “What am I missing?” It’s tempting to wish for a magic wand or...
by joycelayman | attract clients online, blogging, chatgpt, content marketing, lead generation, online coaching business, social media
Ugh. Long-form content?! If the idea of writing a 1,000+ word blog post makes you feel like you need a nap and a full-body pep talk, I get it. That used to be me, too. But here’s the truth: long-form content isn’t just some outdated blogging strategy—it’s one of the...
by joycelayman | email list growth, chatgpt, email marketing, lead generation, lead magnet, online coaching business
You’ve probably heard it a million times by now—you need to build an email list if you want more potential clients to talk to. And you get it. The idea of having an audience you can communicate with directly sounds amazing. But there’s one problem: when it comes to...
by joycelayman | email list growth, email marketing, lead generation, lead magnet, online coaching business, REVENUE
You’ve probably heard—lead generation for your online coaching business is like oxygen for your body. You need it. If you’re not generating leads, you’re not making sales. It’s as simple as that. So, what is lead generation? According to Wikipedia, it’s “the...