Notice & Grow
Opportunities rarely arrive wearing a nametag and jazz hands. They usually look a lot like the thing you scrolled past, snoozed, or talked yourself out of before lunch.
Strategy works. When your mindset does.
Growing a service-based business can feel like assembling IKEA furniture without the instructions and somehow ending up with three extra screws and a mild identity crisis. One minute you’re refining your offer, the next you’re rewriting your website, second-guessing your message, or convinced you need to be on a platform you actively hate just to stay relevant.
That’s not a hustle problem. That’s a signal problem.
I’m a business coach who spots what most people sprint right past — the patterns, the pivot points, the opportunity sitting in your blind spot wearing a disguise. I connect the dots fast, cut what’s costing you, and help you build a strategy that actually fits where you’re headed — not where you were three years ago.
Most speakers give your audience something to think about. I give them something that rewires how they think — then watch them use it before they’ve left the room.
I combine storytelling, humor, and actual brain science in Layman’s terms (the sticky kind… not the kind that sounds impressive and evaporates by Tuesday) to help your audience understand their brand, their clients, and themselves in ways they didn’t see coming.
Testing assumptions with the goal of at least one “holy shit, that’s exactly what I needed” moment per session.
If your attendees are ready for something that actually lands, let’s talk.
Insights At Your Fingertips
Ever feel like you’re doing all the right things but still spinning in place? In a world flooded with advice and endless to-do lists, Just Another Leap offers a practical, refreshingly honest guide to getting unstuck. Learn how to retrain your brain, reset your patterns, and take grounded action—even when motivation runs low or life doesn’t go according to plan.
Is always being in the right place at the right time even possible? In the digital age, networking has been transformed in ways that you can easily use to your advantage. Discover a refreshing, transforming “networking” into connecting with like-minded people, with opportunities, and with a better business mindset. The twist… it starts with your brand.
Your Connecting Advantage and Just Another Leap are available on Amazon
Joyce was not only engaging and inspirational but she also had us up, moving and interacting. She was terrific – and one of the reasons our conference was such a success.
Stuck isn’t the problem. Staying there is.
The good news? You don’t need more noise. You need the right next move. Whether you’re here for strategy, speaking, books, brain-based tools, or a straight-up reset… pick the one that gets you from where you are to where you want to go. Does it require work? Absolutely. Suffering? Optional.
If you’re done with trial-and-error, start here…
Trial. Error. Repeat.
Turns out “follow your passion” was missing several pages of instructions.
I started my business in 2008 with big ideas, big ambition, and just enough confidence to make some expensive mistakes. And sure, even a blind squirrel finds a nut eventually, but I found mine with grit, determination, and a lot of coffee.
Along the way, there were risks, wrong turns, and more than a few “what the hell was I thinking?” decisions. But I kept a running tab on what worked, what flopped, and why it mattered more than ever.
Over time, trial and error turned into strategy. For the last 10+ years, I’ve worked closely with 1:1 clients, helping them untangle ideas, sharpen their message, and make smarter business decisions. Along the way, I wrote Just Another Leap and Your Connecting Advantage, spent nearly a decade speaking on stages across the country. Recently, I burned the ships, shutting down old offers, memberships, and six years of business infrastructure to focus on the work I’ve always been most passionate about: helping people make shifts when life or business demands a reset.
Sometimes the boldest move isn’t starting. It’s knowing when to tear down what no longer fits and build better.
That’s the work I do now: helping people spot opportunities hiding in plain sight, make smarter moves faster, and build what’s next without wasting years on the wrong strategy.
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