by joycelayman | content marketing, lead generation, lead magnet
Do you feel like you’re creating content consistently, but it feels like more time than it’s worth? You’re writing and posting, and yet it’s not turning into clients or real conversations. That’s usually when the doubt creeps in, and you start questioning how much you...
by joycelayman | business, content marketing, email list growth, lead generation
If you’ve ever felt like you’re creating post after post, story after story, and still wondering why you can’t get more leads and isn’t anyone actually buying? — you’re not alone. In 2021, I was in that exact spot. I’d hired a business coach who helped me build...
by joycelayman | attract clients online, blogging, chatgpt, content marketing, lead generation, online coaching business, social media
Ugh. Long-form content?! If the idea of writing a 1,000+ word blog post makes you feel like you need a nap and a full-body pep talk, I get it. That used to be me, too. But here’s the truth: long-form content isn’t just some outdated blogging strategy—it’s one of the...
by joycelayman | business, content marketing, email marketing, marketing, online coaching business
Ever heard someone say, “Email marketing is dead?” Honestly, I used to believe it too. I knew I should be building my list, but I put it off—telling myself I’d get around to it “after my next launch” or “once I finished that new freebie.” Sound familiar? But...
by joycelayman | business, content marketing, email marketing, marketing, online coaching business
Is it possible to build online visibility without constantly posting on social media? If you’ve ever felt burnt out from trying to keep up with Instagram trends or ghosted your Facebook group for more than a few weeks, you’re not alone. Here’s the good news: You don’t...
by joycelayman | business, content marketing, email marketing, marketing, online coaching business
You’re showing up. You’re posting. You’re promoting your offer. But you’re still not seeing consistent leads—or sales. Sound familiar? One minute you’re planning out your Reels, and the next you’re spiraling into “why isn’t this converting?” mode. You’re doing...