by joycelayman | business, content marketing, marketing, planning
You’ve probably been told an effective marketing plan positions your brand, helps you grow your business, and increases sales. The problem? Too many coaches have brilliant ideas but zero clue where to start. So, they go all in on the ‘spray and pray’ method—posting...
by joycelayman | attract clients online, content marketing, email list growth, marketing, social media
Attracting clients online requires getting visible on social media (and leveraging strategic collaborations…but that’s another blog post). But—if you’re posting all day on social, or participating in bundles, summits, or podcast guesting but not getting consistent...
by joycelayman | content marketing, marketing, social media
If you’re like me, trying to keep up with the ever-changing rules of Facebook, Instagram, LinkedIn, and Pinterest can feel like maintaining a toxic relationship. You put in the effort, show up consistently, and yet—crickets. It’s like social media is ghosting you, and...
by joycelayman | business, entrepreneurship, goals
The Problem: Why Most People Quit Too Soon Are you like me and ready to say “BUH-BYE” to last year and “HELLOOOOO” to a fresh start? Every January, millions of people set ambitious goals, buy fancy planners, and swear this is the year they get...