by joycelayman | branding, business, client clarity, niche
If you think using storytelling for personal branding so you can own your niche sounds like a lot of work, it’s not as complicated as you think. Let’s start with a story… On August 26th, Travis Kelce proposed to Taylor Swift in a private garden he...
by joycelayman | business, chatgpt, client clarity, coaching, coaching offers
Let me guess… You tried AI. It didn’t work like you hoped. Maybe you copied someone’s “viral prompt.” Or pasted your entire sales page into ChatGPT hoping it would rewrite it better. Or worse… you got output so stiff and robotic, it made you question your...
by joycelayman | business, client clarity, coaching, coaching offers, niche, offers, online coaching business
Ever feel like your income is tied to the clock, and the only way to make more is to work more? When you’re constantly trading time for money, your income is limited by how many hours you can work. This leaves many online business owners hustling non-stop, trying to...
by joycelayman | attract clients online, client clarity, content marketing, messaging, online coaching business
I hate to break it to you, but if you’re looking to attract clients and make sales, you can’t make your online presence about YOU. If you’re struggling to grow your online coaching business because you’re not sure who your target audience is. Or maybe you have...
by joycelayman | attract clients online, branding, client clarity, messaging, online coaching business
If your DMs are full of “I’d love to pick your brain” instead of “Where can I book a call?” — we need to talk. You’re showing up. You’re putting in the work. You’ve built offers, maybe even launched a freebie or started pitching yourself on podcasts. But your business...
by joycelayman | branding, client clarity, content marketing, online coaching business, social media
Let’s get real for a minute. You’ve probably been told “you just need to show up on social media.” Post consistently. Share value. Use trending audio. But here’s the part they don’t tell you: What happens when your account gets hacked, flagged, or...
