by joycelayman | business, coaching offers, email marketing, marketing, offers, online coaching business
We get it. As an online-focused coach, you’re already wearing a multitude of hats – course creator, mentor, marketer, and more. The last thing you need is the stress of figuring out how to market for Black Friday. The pressure of making the most out of one...
by joycelayman | lead generation, lead magnet, marketing, online coaching business
You’ve probably heard that a lead magnet is the secret to growing your email list and attracting clients online. But when your carefully crafted freebie lands with a thud—or worse, no one downloads it—it’s hard not to feel like you’re missing some magical ingredient....
by joycelayman | business, content marketing, email marketing, marketing, online coaching business
Ever heard someone say, “Email marketing is dead?” Honestly, I used to believe it too. I knew I should be building my list, but I put it off—telling myself I’d get around to it “after my next launch” or “once I finished that new freebie.” Sound familiar? But...
by joycelayman | business, content marketing, email marketing, marketing, online coaching business
Is it possible to build online visibility without constantly posting on social media? If you’ve ever felt burnt out from trying to keep up with Instagram trends or ghosted your Facebook group for more than a few weeks, you’re not alone. Here’s the good news: You don’t...
by joycelayman | business, content marketing, email marketing, marketing, online coaching business
You’re showing up. You’re posting. You’re promoting your offer. But you’re still not seeing consistent leads—or sales. Sound familiar? One minute you’re planning out your Reels, and the next you’re spiraling into “why isn’t this converting?” mode. You’re doing...
by joycelayman | attract clients online, attraction marketing, bundles, collaborations, content marketing, marketing, online coaching business
It’s no secret that marketing is one of the most important aspects of any business, but it can also be one of the most time-consuming and expensive (depending on the tactics you use). But marketing your coaching or online business can feel overwhelming. Between...