by joycelayman | attract clients online, blogging, chatgpt, content marketing, lead generation, online coaching business, social media
Ugh. Long-form content?! If the idea of writing a 1,000+ word blog post makes you feel like you need a nap and a full-body pep talk, I get it. That used to be me, too. But here’s the truth: long-form content isn’t just some outdated blogging strategy—it’s one of the...
by joycelayman | attract clients online, content marketing, messaging, online coaching business, social media
Ah, the life of a coach. You’re part therapist, part cheerleader, and part content creator. Yet, as much as you enjoy helping others, the constant grind of churning out new content can wear you down faster than a pair of cheap sneakers on a marathon. The good...
by joycelayman | branding, client clarity, content marketing, online coaching business, social media
Let’s get real for a minute. You’ve probably been told “you just need to show up on social media.” Post consistently. Share value. Use trending audio. But here’s the part they don’t tell you: What happens when your account gets hacked, flagged, or...
by joycelayman | attract clients online, client clarity, lead generation, online coaching business, sales, social media
Having a steady stream of clients is essential for your business. Social media can be an effective way to attract new clients, but it can also be overwhelming and time-consuming if you’re trying to do all the things without a strategy. Too many coaches are not...
by joycelayman | client clarity, coaching, confidence, content marketing, online coaching business, social media, visibility
Wouldn’t it be amazing if you could become the go‑to expert in your niche? What if, instead of scrambling to keep up with competitors and attracting a handful of new clients here and there, you had a steady stream of your ideal clients reaching out to work with you?...
by joycelayman | attract clients online, client clarity, confidence, marketing, messaging, social media
More than ever, social media holds huge potential for coaches and consultants who want to build their brand, authority and grow their business online. BUT…social media also has the potential to waste your time, hurt your reputation, and quite frankly – make you look...